Understanding Basic Web Site Development Costs

Often times, we as web developers can lose sight of the fact that our clients do not always understand the basic elements of a website. And for that, I do apologize. We take these things for granted as they are a part of our every day lives and our process, so they...

Should I Create My Own Website?

Sure…absolutely! If you have the time and skills it can be very satisfying to create your own website. You can also use a do-it-yourself solution that many web hosts offer. Or, you can use a content management system (CMS). All of these have their pros and cons....

Logo ≠ Identity ≠ Brand

Logo, Identity, Brand…three words that are often used interchangeably, confused and misunderstood. Let’s take a look at and define each of them. We’ll use Apple Inc. as an example throughout this article for consistency. Yes, I use a Mac…:) Logo A logo is...

Login vs. Log In, Logout vs. Log Out

I have had this conversation with so many people, that I thought maybe a short post was in order. There is a difference in using these each as two words or as one and it is quite specific. So, to clear up any confusion, here is a simple way to remember which to use....

It’s All About User Experience

UXD (User Experience Design) is one of those hoity-toity web development subjects that people like to discuss, but seldom actually delve into. It is a process that asks tough questions, which usually take time and money to answer. It is perceived to take away...

Using Jigsaw Contacts for eMail Marketing

SalesForce has recently introduced JigSaw (a list provider) and integrated it into SF’s offerings, right beside integration with the various eMail Marketing companies (like Constant Contact and Vertical Response). Jigsaw was recently purchased by Salesforce for...