by Michelle | Sep 3, 2020 | Web Development
UXD (User Experience Design) is one of those hoity-toity web development subjects that people like to discuss, but seldom actually delve into. It is a process that asks tough questions, which usually take time and money to answer. It is perceived to take away...
by Michelle | Apr 24, 2020 | Design & Branding
Logo, Identity, Brand…three words that are often used interchangeably, confused and misunderstood. Let’s take a look at and define each of them. We’ll use Apple Inc. as an example throughout this article for consistency. Yes, I use a Mac…:) Logo A logo is...
by Michelle | Jan 30, 2020 | Web Development
Often times, we as web developers can lose sight of the fact that our clients do not always understand the basic elements of creating a website. And for that, I do apologize. We take these things for granted as they are a part of our every day lives and our process,...
by Michelle | Sep 30, 2014 | Web Development
Sure…absolutely! If you have the time and skills it can be very satisfying to create your own website. You can also use a do-it-yourself solution that many web hosts offer. Or, you can use a content management system (CMS). All of these have their pros and cons....
by Michelle | Dec 13, 2013 | Tidbits
I have had this conversation with so many people, that I thought maybe a short post was in order. There is a difference in using these each as two words or as one and it is quite specific. So, to clear up any confusion, here is a simple way to remember which to use....
by Michelle | Jul 5, 2011 | eMail Marketing
SalesForce has recently introduced JigSaw (a list provider) and integrated it into SF’s offerings, right beside integration with the various eMail Marketing companies (like Constant Contact and Vertical Response). Jigsaw was recently purchased by Salesforce for...
by Michelle | Jun 27, 2011 | eMail Marketing
Marketing has changed tremendously over the years since the Internet was introduced to the public. Advertising using radio, TV, direct mail, yellow pages and magazines has sharply declined. In fact, as of March 2010, a Forrester Research study in North America shows...
by Michelle | Jun 11, 2011 | SEO, Web Development
SEO, SEM, SE….whatever. Abbreviations get tossed around like everyone knows what they mean. Since the Internet began, I have seen many acronyms come and go. If you went out and polled a bunch of people, you would get a bunch of different answers to what each one...